Privilege Event
How does it work?
The Privilege Event takes highly targeted, existing customer records with the aim to appoint customers likely to be in the market for a new or quality used car. This method not only improves the appointments to sales ratio, but also does not exhaust your data giving you the opportunity for another event at a later date.
Prior to the event, the sales team will receive two days’ worth of in-dealership coaching working to a proven script to secure appointments and leave a legacy of prospecting techniques.
What's included?
Option of either a manufacturer branded or your own brand showroom event.
The below materials are included in our standard event package.
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Two days of in-dealership sales coaching
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Data cleansing
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Direct mail invitation
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Email invitation
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Live Google Sheet diary for appointments
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Direct mail appointment confirmation
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Email appointment confirmation
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Showroom Point of Sale
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Pull up banners
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Pop up welcome desk
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Large forecourt flags
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Number plate covers
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Vehicle decals
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Windscreen sashes
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‘Sold’ stickers
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Social Distancing Compliant
With every customer appointed, we make sure that all of our events follow the latest social distancing guidelines. We’ll also work with you on the procedures in to ensure of a safe, successful event that works best for you and your customers in the current situation.
Please take a look at our Privilege Event Booklet
